PR / Marketing Executive - H&M Alshaya Kuwait Ref: GP435-746 Alshaya The Role The Role * Responsible for maintaining and developing the fashion journalist and stylist network on your market* Responsible for ongoing contacts with your journalists/stylists to present the latest samples that will fit the profile of their magazine * Responsible for keeping up to date with the latest trends and keeping an eye on the competitors on your market * Responsible for tracking interesting new magazines, newspapers, radio and TV-channels to be able to be as visible as possible with H&M clothes * Responsible for tracking the fashion magazines editorial calendars/monthly themes for each season so that you know what the coming numbers will be about fashion wise * Responsible for proactively contacting journalists and stylists to offer samples fitting their upcoming editorial themes * Managing the PRA system locally, ensuring daily use and reporting of results to PR Manager as well as to HO * Monitoring of editorial fashion clippings and of free publicity and registration in the PRA system * Carrying out appointments and/or small press events * Overall responsible for H&M's local media picture, including having an in-depth knowledge of the media landscape * Responsible for actively communicating H&M-related news like openings, new collections and events connected to the company externally as well as internally in accordance with set messages  * Having a poad knowledge of the fashion business and being familiar with the most important local fashion journalists and stylists * Having a good knowledge and interest in fashion, having a good feeling for decoration, styling and hanging * Being service minded, proactive/takes own initiatives, having great social skills as well as being well organized to manage the administrative work with all samples & press cuttings etc * General knowledge in how fashion PR works  Requirements Requirements * Minimum 2 - 4 years PR /Marketing field * Excellent communication skills * Must have good computer skills About the Company About the Company Alshaya are a leading international franchise operator for over 40 of the world's most recognized retail pands including BHS, H&M, Starbucks, Mothercare, Arcadia Group, Debenhams, River Island, Boots, The Body Shop, Vision Express, Next, Foot Locker, Pizza Express, PQ and Dean & Deluca. The company currently operates over 1400 stores in 15 countries across its operating divisions in the Middle East, Africa, Turkey, Russia, Southern & Eastern Europe and employs more than 15,000 people. Based in Kuwait but with regional offices across the globe, were on target to double our stores within 5 years. Our major presence is in the Middle East including Kuwait, UAE, Lebanon, Jordan, Saudi Arabia, Oman, Bahrain & Qatar and we are expanding rapidly in many other markets. The Operating teams for each of the Divisions and pands is supported by a fully integrated, pan-regional infrastructure, incorporating best practice activities in retail operations, merchandising, marketing, IT, logistics, real estate, human resources and financial control. Our Mission is to be recognized as a leading global retailer, operating internationally recognized pands to the highest possible standards. Through a spirit of trust, co-operation and best practice, we aim to build and maintain long-lasting, professional and mutually profitable business partnerships. To support our growth we need the experience and expertise of talented and dedicated retailers and operators for all levels of management and support staff and in all disciplines who can help us achieve our vision and growth. In return there are excellent prospects for development, a tax free salary and an incredible lifestyle to enjoy. The Company provides all the usual benefits you would expect from a large corporate employer. Specific benefits will be discussed during the recruitment process but a very generous annual bonus scheme and extensive staff discounts across numerous pands are indicative of how we reward and encourage high performance. GT
